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1664 Blanc Vietnam X Dimitri Rybaltchenko This col

1664 Blanc Vietnam X Dimitri Rybaltchenko "The Par

1664 Blanc Vietnam X Dimitri Rybaltchenko
"The Paris Ferris Wheel Of Luck !"
For the festive edition 2025, @dimitri.rybaltchenko drew inspiration from the traditions of the Vietnamese Lunar New Year. Têt, one of Vietnam’s most significant celebrations, symbolizes the arrival of spring and is a time for renewal, family gatherings, and paying homage to ancestors, incorporating iconic motifs like hoa mai (yellow apricot blossoms) and hoa đào (peach blossoms) - symbols of happiness and prosperity.

At the heart of the artwork is a Parisian Ferris wheel transformed into a dazzling, colorful wheel of fortune invoking the themes of luck, hope, and renewal, central to the Têt festivities. Surrounding the wheel are vintage-inspired glossy flowers in full bloom, symbolizing new beginnings, while the palette of bold colors with hints of gold celebrates the joy and vitality of the season.

#brandcontent #collaboration #packaging #projectmanagement #design #contemporaryart #art #parisianstyle #illustrator #collaboration #limitededition #1664blanc #artistedition #frenchstyle #artcollab #1664 #carlsberg #goodtastewithatwist #digitalart #vietnam #branding #beer #somexing_

1664 Blanc Vietnam X Dimitri Rybaltchenko We had

A few years ago, we had the honor to introduce Cai

A few years ago, we had the honor to introduce Cai Guo-Qiang’s artistic vision to Lancôme, alongside his series of roses that have now blossomed into this exceptional partnership: Lancôme X cAI™, Paris Rose.

The exclusive art piece created for @lancomeofficial by cAI™, the custom-built AI model by @caistudio , explores innovative artistic techniques to present an interpretation of the rose inspired by Lancôme’s heritage.

#CaiGuoQiang #ParisRose #CNY25 #ArtAndInnovation #artcollab #Lancome #contemporaryart #collaboration #brandcontent #design #branding #packaging #animation #conceptdesign #projectmanagement #digitalart #communication #somexing_

2024 BRANDSTAR AWARDS We’re delighted to share

2024 BRANDSTAR AWARDS We’re delighted to share

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Isabelle Gavalda

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34 rue du Docteur Heulin

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Tel : +33 9 51 23 21 73

France

Paris

Let’s make Somexing
awesome together!

34 rue du Docteur Heulin

75017 Paris

FRANCE

Tel : +33 9 51 23 21 73

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