Arts on Packs returns at LUXE PACK Shanghai
Table of Contents
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Arts on Packs second edition
For this edition, Somexing Artistic commissioned four artists to create exclusive works, each defined by a powerful artistic gesture. In collaboration with selected LUXE PACK suppliers, these artworks have been translated into premium packaging concepts, ready for activation across product launches and brand campaigns.
From artist selection to creative development, Somexing Artistic turns art into a strategic driver of differentiation and desirability.
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Conference
As part of the event’s conference program, Isabelle Gavalda joins the talk: “The Art of Crossover: How Unexpected Partnerships Spark New Desirability” alongside:
• PhD Hong Zheng – Founder, Greenext Official / Adventi Group
• Crystal He – Product Director, TRT Health
• Evy Sun – Founder, Regeneration
